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54

mewtwo figure

Worth a look

Shows low returns (0.3%), but brand-locked demand (top 5 brands take 96% of clicks) keeps it on the watch list.

Market size 47Growth 33Conversion 22Competition 81Returns 99Price range 65Avg price 95Brand share 11Review moat 71Quality gap 48

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$31.60

avg listing price — sweet spot $15–$100

Competition

Great34%

top-5 click share — an open shelf

Review moat

Good676.57

avg incumbent reviews — the moat a new listing must climb

Price range

Good$2.87–$133.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$253K

$253K/yr · 447K searches

Growth

Okay+6.6%

90-day search growth — must beat 0% to launch

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Brand share

Bad96%

top-5 brand share — brand-locked demand

Reviews