53
mario craft
Worth a lookShows low returns (1.2%), but a small market ($34K/yr) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great35%top-5 click share — an open shelf
Avg price
Good$14.14avg listing price — sweet spot $15–$100
Price range
Good$2.90–$34.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,071.54avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$34K$34K/yr · 49K searches
Signals No Dominant Brand