Skip to content
52

kids halloween

Worth a look

Shows demand growing +171.1% this quarter, but a small market ($22K/yr) keeps it on the watch list.

Market size 5Growth 97Conversion 11Competition 54Returns 82Price range 63Avg price 67Brand share 81Review moat 57Quality gap 23

Growth

Incredible+171.1%

90-day search growth — must beat 0% to launch

Returns

Great1.6%

return rate — above 5% kills the launch gate

Brand share

Great54%

top-5 brand share — no brand owns this niche

Avg price

Good$14.00

avg listing price — sweet spot $15–$100

Price range

Good$5.99–$30.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,237.28

avg incumbent reviews — the moat a new listing must climb

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.9%

search→purchase rate — share of searches ending in a sale

Market size

Bad$22K

$22K/yr · 182K searches

Trend