50
kem playing cards
Worth a lookShows a sweet-spot price point ($43.10 avg), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Avg price
Incredible$43.10avg listing price — sweet spot $15–$100
Price range
Great$9.52–$100.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Review moat
Good779.96avg incumbent reviews — the moat a new listing must climb
Market size
Good$602K$602K/yr · 307K searches
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand