51
jacks
Worth a lookShows low returns (1.1%), but a concentrated shelf (top 5 take 68% of clicks) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Review moat
Good1,348.47avg incumbent reviews — the moat a new listing must climb
Growth
Good+23.9%90-day search growth — must beat 0% to launch
Market size
Good$290K$290K/yr · 300K searches
Avg price
Okay$11.36avg listing price — sweet spot $15–$100
Price range
Okay$6.18–$21.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse