45
go fish
Skip itPrices mostly outside the sweet spot ($7.05–$12.85) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Market size
Good$499K$499K/yr · 521K searches
Brand share
Good72%top-5 brand share — brands hold most of the demand
Review moat
Okay2,529.76avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$9.60avg listing price — sweet spot $15–$100
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Growth
Bad-8.5%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad$7.05–$12.85cheapest to priciest tracked listing — scored on the share inside $15–$100