41
giant easter egg
Skip itSoft demand (-94.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Great183.45avg incumbent reviews — the moat a new listing must climb
Avg price
Great$15.68avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Returns
Good2.7%return rate — above 5% kills the launch gate
Price range
Okay$5.73–$23.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay$160K$160K/yr · 399K searches
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Growth
Bad-94.1%90-day search growth — must beat 0% to launch