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fabric flower bouquets toys
Skip itSoft demand (-23.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Great378avg incumbent reviews — the moat a new listing must climb
Avg price
Great$16.61avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Price range
Good$7.75–$25.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$271K$271K/yr · 306K searches
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Bad78%top-5 click share — a locked-up shelf
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-23.6%90-day search growth — must beat 0% to launch