Skip to content
46

emily rose doll

Skip it

A small market ($26K/yr) — this niche doesn't clear our bar today.

Market size 7Growth 19Conversion 21Competition 93Returns 68Price range 82Avg price 91Brand share 60Review moat 52Quality gap 21

Competition

Great22%

top-5 click share — an open shelf

Avg price

Great$21.41

avg listing price — sweet spot $15–$100

Price range

Great$6.18–$60.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Review moat

Good1,417.32

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-12.7%

90-day search growth — must beat 0% to launch

Market size

Bad$26K

$26K/yr · 72K searches

Search terms