40
echo microphone
Skip itA small market ($67K/yr) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Good$14.13avg listing price — sweet spot $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Price range
Good$6.70–$29.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,033avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 5% kills the launch gate
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Growth
Bad-1.6%90-day search growth — must beat 0% to launch
Market size
Bad$67K$67K/yr · 82K searches
Competition
Bad80%top-5 click share — a locked-up shelf