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dory toys
Skip itA small market ($44K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.61avg listing price — sweet spot $15–$100
Price range
Great$6.64–$78.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Brand share
Good67%top-5 brand share — brands hold most of the demand
Review moat
Okay1,674.5avg incumbent reviews — the moat a new listing must climb
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-6.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$44K$44K/yr · 126K searches