46
doom
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Great$57.98avg listing price — sweet spot $15–$100
Review moat
Great393.55avg incumbent reviews — the moat a new listing must climb
Returns
Good2.0%return rate — above 5% kills the launch gate
Price range
Good$13.77–$147.46cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$306K$306K/yr · 812K searches
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Growth
Okay+14.6%90-day search growth — must beat 0% to launch
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Signals High Price