35
dinosaur toys for kids 1-2 years old
Skip itA concentrated shelf (top 5 take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Avg price
Great$18.26avg listing price — sweet spot $15–$100
Price range
Great$10.66–$28.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay3,605.71avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$49K$49K/yr · 47K searches
Competition
Bad93%top-5 click share — a locked-up shelf