41
deck of many things
Skip itA concentrated shelf (top 5 take 92% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Incredible$37.49avg listing price — sweet spot $15–$100
Price range
Great$13.44–$93.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good541.25avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Growth
Okay+11.7%90-day search growth — must beat 0% to launch
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad$75K$75K/yr · 49K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad92%top-5 click share — a locked-up shelf
Signals Low Review Barrier