46
cryptid
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great$17.63avg listing price — sweet spot $15–$100
Price range
Good$6.77–$37.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good941.92avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.1%90-day search growth — must beat 0% to launch
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$94K$94K/yr · 211K searches
Competition
Bad77%top-5 click share — a locked-up shelf
Brand share
Bad93%top-5 brand share — brand-locked demand