59
colored chalk
Worth a lookShows searches that convert (13.0% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Incredible13.0%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good68%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Good$450K$450K/yr · 376K searches
Price range
Okay$0.98–$22.74cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Avg price
Okay$9.20avg listing price — sweet spot $15–$100
Review moat
Bad4,230.21avg incumbent reviews — the moat a new listing must climb