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cloud dough
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.4%return rate — above 5% kills the launch gate
Review moat
Good534.08avg incumbent reviews — the moat a new listing must climb
Avg price
Good$12.61avg listing price — sweet spot $15–$100
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-3.7%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Price range
Bad$5.32–$17.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$72K$72K/yr · 273K searches
Brand share
Bad100%top-5 brand share — brand-locked demand