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christmas games
Launch itA $1.1M/yr market growing +133.3% this quarter with returns at 2.7% — clears our launch bar.
Growth
Incredible+133.3%90-day search growth — must beat 0% to launch
Brand share
Incredible30%top-5 brand share — no brand owns this niche
Competition
Great25%top-5 click share — an open shelf
Market size
Great$1.1M$1.1M/yr · 2.7M searches
Avg price
Great$15.75avg listing price — sweet spot $15–$100
Price range
Great$4.19–$47.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good707.78avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale