50
chicken mom
Worth a lookShows a sweet-spot price point ($26.75 avg), but soft demand (-3.8% this quarter) keeps it on the watch list.
Avg price
Incredible$26.75avg listing price — sweet spot $15–$100
Price range
Great$8.41–$92.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.5%return rate — above 5% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay2,089.09avg incumbent reviews — the moat a new listing must climb
Market size
Okay$173K$173K/yr · 320K searches
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Okay2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-3.8%90-day search growth — must beat 0% to launch