47
bmo
Skip itA small market ($56K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$24.41avg listing price — sweet spot $15–$100
Price range
Great$9.91–$81.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Great358.38avg incumbent reviews — the moat a new listing must climb
Competition
Great38%top-5 click share — an open shelf
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-18.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$56K$56K/yr · 178K searches