39
amiibo cards
Skip itSoft demand (-27.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$33.42avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$10.01–$54.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great485.36avg incumbent reviews — the moat a new listing must climb
Market size
Okay$169K$169K/yr · 231K searches
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand
Growth
Bad-27.7%90-day search growth — must beat 0% to launch