52
18 inch doll
Worth a lookShows a sweet-spot price point ($43.75 avg), but weak search conversion (1.2%) keeps it on the watch list.
Avg price
Incredible$43.75avg listing price — sweet spot $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Price range
Great$12.52–$120.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Market size
Good$353K$353K/yr · 684K searches
Returns
Good3.0%return rate — above 5% kills the launch gate
Review moat
Okay2,564.05avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale