51
zigbee switch
Worth a lookShows a sweet-spot price point ($29.01 avg), but soft demand (-4.7% this quarter) keeps it on the watch list.
Avg price
Incredible$29.01avg listing price — sweet spot $15–$100
Price range
Great$12.52–$81.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Great36%top-5 click share — an open shelf
Review moat
Good1,141.89avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Market size
Okay$102K$102K/yr · 160K searches
Returns
Bad5.1%return rate — above 5% kills the launch gate
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Signals High Returns