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wood stain
Worth a lookShows low returns (1.6%), but soft demand (+8.2% this quarter) keeps it on the watch list.
Returns
Great1.6%return rate — above 5% kills the launch gate
Price range
Good$6.32–$32.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$548K$548K/yr · 1.3M searches
Avg price
Good$13.36avg listing price — sweet spot $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,299.19avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Growth
Okay+8.2%90-day search growth — must beat 0% to launch