48
wood moisture meter
Skip itSoft demand (-13.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.01avg listing price — sweet spot $15–$100
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Price range
Great$9.13–$48.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$957K$957K/yr · 385K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Review moat
Okay3,066avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.3%return rate — above 5% kills the launch gate
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-13.7%90-day search growth — must beat 0% to launch
Signals High Returns