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wood dye
Skip itSoft demand (-11.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$28.25avg listing price — sweet spot $15–$100
Price range
Great$9.66–$63.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good948.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Bad$84K$84K/yr · 117K searches
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-11.8%90-day search growth — must beat 0% to launch