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52

wireless motion sensor light outdoor

Worth a look

Shows a sweet-spot price point ($31.79 avg), but a small market ($90K/yr) keeps it on the watch list.

Market size 22Growth 23Conversion 33Competition 70Returns 65Price range 93Avg price 95Brand share 87Review moat 23Quality gap 53

Avg price

Incredible$31.79

avg listing price — sweet spot $15–$100

Price range

Great$13.15–$96.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great48%

top-5 brand share — no brand owns this niche

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Returns

Good2.4%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Growth

Bad-4.4%

90-day search growth — must beat 0% to launch

Review moat

Bad7,622.63

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$90K

$90K/yr · 107K searches

Search terms