47
vinyl knife
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Conversion
Incredible12.1%search→purchase rate — share of searches ending in a sale
Review moat
Good773.22avg incumbent reviews — the moat a new listing must climb
Price range
Okay$5.57–$24.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Growth
Okay+13.2%90-day search growth — must beat 0% to launch
Avg price
Okay$10.95avg listing price — sweet spot $15–$100
Market size
Okay$116K$116K/yr · 88K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad97%top-5 brand share — brand-locked demand