51
twist drill bit set
Worth a lookShows low returns (1.2%), but a small market ($60K/yr) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Price range
Good$7.32–$25.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.53avg listing price — sweet spot $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Good+20.6%90-day search growth — must beat 0% to launch
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,691.59avg incumbent reviews — the moat a new listing must climb
Market size
Bad$60K$60K/yr · 54K searches
Signals Out of Stock