45
towel bar brushed nickel
Skip itSoft demand (-30.1% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$25.89avg listing price — sweet spot $15–$100
Competition
Great32%top-5 click share — an open shelf
Brand share
Good61%top-5 brand share — brands hold most of the demand
Price range
Good$7.74–$131.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,404.15avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.2%return rate — above 5% kills the launch gate
Market size
Bad$80K$80K/yr · 87K searches
Growth
Bad-30.1%90-day search growth — must beat 0% to launch
Signals High Returns