Skip to content
44

toilet set

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 61Growth 31Conversion 65Competition 17Returns 26Price range 95Avg price 95Brand share 0Review moat 22Quality gap 76

Avg price

Incredible$37.68

avg listing price — sweet spot $15–$100

Price range

Incredible$15.87–$68.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Market size

Good$519K

$519K/yr · 239K searches

Growth

Okay+4.7%

90-day search growth — must beat 0% to launch

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Review moat

Bad9,320.91

avg incumbent reviews — the moat a new listing must climb

Competition

Bad79%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Trend