40
toilet paper holder stand brushed nickel
Skip itA concentrated shelf (top 5 take 90% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$26.53avg listing price — sweet spot $15–$100
Price range
Great$14.07–$36.50cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Market size
Good$378K$378K/yr · 304K searches
Review moat
Okay2,441.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-7.0%90-day search growth — must beat 0% to launch
Competition
Bad90%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand