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65

tarps heavy duty waterproof 12x16

Worth a look

Shows a sweet-spot price point ($27.78 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 41Growth 76Conversion 86Competition 79Returns 69Price range 84Avg price 95Brand share 64Review moat 29Quality gap 38

Avg price

Incredible$27.78

avg listing price — sweet spot $15–$100

Conversion

Great9.7%

search→purchase rate — share of searches ending in a sale

Price range

Great$10.18–$44.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Growth

Great+62.0%

90-day search growth — must beat 0% to launch

Returns

Good2.2%

return rate — above 5% kills the launch gate

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Market size

Okay$210K

$210K/yr · 77K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,554.85

avg incumbent reviews — the moat a new listing must climb

Reviews