47
storeroom lock
Skip itA small market ($36K/yr) — this niche doesn't clear our bar today.
Review moat
Great105.17avg incumbent reviews — the moat a new listing must climb
Price range
Incredible$14.71–$89.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$47.80avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Growth
Good+24.2%90-day search growth — must beat 0% to launch
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Competition
Okay70%top-5 click share — leaders hold, buyers still browse
Returns
Bad6.4%return rate — above 5% kills the launch gate
Market size
Bad$36K$36K/yr · 14K searches