46
stoggles
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$34.74avg listing price — sweet spot $15–$100
Price range
Great$9.83–$72.53cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Market size
Okay$250K$250K/yr · 179K searches
Review moat
Okay2,540.28avg incumbent reviews — the moat a new listing must climb
Growth
Okay+6.8%90-day search growth — must beat 0% to launch
Returns
Okay4.5%return rate — above 5% kills the launch gate
Brand share
Bad99%top-5 brand share — brand-locked demand