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sofirn
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$48.29avg listing price — sweet spot $15–$100
Review moat
Great164.55avg incumbent reviews — the moat a new listing must climb
Price range
Great$22.04–$109.88cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Growth
Good+29.7%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.7%return rate — above 5% kills the launch gate
Market size
Okay$126K$126K/yr · 208K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand