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55

rubber latch

Worth a look

Shows a thin review moat (356 avg reviews), but a small market ($50K/yr) keeps it on the watch list.

Market size 13Growth 50Conversion 71Competition 57Returns 77Price range 77Avg price 72Brand share 63Review moat 82Quality gap 47

Review moat

Great355.84

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.9%

return rate — above 5% kills the launch gate

Price range

Great$6.47–$43.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.63

avg listing price — sweet spot $15–$100

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Brand share

Good67%

top-5 brand share — brands hold most of the demand

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Growth

Good+20.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad$50K

$50K/yr · 53K searches

Reviews