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rose petals and candles set
Skip itSoft demand (-73.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$18.92avg listing price — sweet spot $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Price range
Good$7.68–$33.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Returns
Okay3.4%return rate — above 5% kills the launch gate
Review moat
Okay2,498.71avg incumbent reviews — the moat a new listing must climb
Market size
Okay$193K$193K/yr · 153K searches
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-73.6%90-day search growth — must beat 0% to launch