45
rocky mountain goods
Skip itA small market ($46K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$28.28avg listing price — sweet spot $15–$100
Competition
Great29%top-5 click share — an open shelf
Price range
Great$8.26–$61.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,224.81avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.2%return rate — above 5% kills the launch gate
Growth
Bad-17.3%90-day search growth — must beat 0% to launch
Market size
Bad$46K$46K/yr · 37K searches