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replacement bulbs for outdoor string lights
Worth a lookShows searches that convert (9.0% search→purchase), but strong incumbent ratings (4.7★) keeps it on the watch list.
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$18.25avg listing price — sweet spot $15–$100
Price range
Great$9.44–$31.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$785K$785K/yr · 476K searches
Growth
Good+40.3%90-day search growth — must beat 0% to launch
Returns
Good2.6%return rate — above 5% kills the launch gate
Review moat
Okay2,880.31avg incumbent reviews — the moat a new listing must climb
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Competition
Bad74%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality