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pumpkin tea lights
Skip itA small market ($6K/yr) — this niche doesn't clear our bar today.
Growth
Incredible+143.6%90-day search growth — must beat 0% to launch
Review moat
Great138.71avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.81avg listing price — sweet spot $15–$100
Price range
Good$10.05–$20.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.8%return rate — above 5% kills the launch gate
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad84%top-5 click share — a locked-up shelf
Market size
Bad$6K$6K/yr · 24K searches