50
prensa
Worth a lookShows a sweet-spot price point ($85.11 avg), but soft demand (-10.4% this quarter) keeps it on the watch list.
Avg price
Great$85.11avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Great39%top-5 click share — an open shelf
Brand share
Good70%top-5 brand share — brands hold most of the demand
Review moat
Good1,254.84avg incumbent reviews — the moat a new listing must climb
Market size
Good$309K$309K/yr · 151K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$24.68–$353.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-10.4%90-day search growth — must beat 0% to launch
Signals High Price