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power outage
Skip itSoft demand (-9.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$44.24avg listing price — sweet spot $15–$100
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good$20.69–$180.31cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Market size
Okay$106K$106K/yr · 152K searches
Review moat
Bad6,739.94avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.0%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Signals Low Review Barrier