plastic razor blades
Worth a lookShows searches that convert (17.6% search→purchase), but prices mostly outside the sweet spot ($4.00–$13.00) keeps it on the watch list.
Conversion
Incredible17.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Good$728K$728K/yr · 566K searches
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Review moat
Okay2,976.88avg incumbent reviews — the moat a new listing must climb
Growth
Okay+7.3%90-day search growth — must beat 0% to launch
Competition
Bad71%top-5 click share — a locked-up shelf
Avg price
Bad$7.32avg listing price — sweet spot $15–$100
Price range
Bad$4.00–$13.00cheapest to priciest tracked listing — scored on the share inside $15–$100