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51

planer

Worth a look

Shows a $8.7M/yr market, but prices mostly outside the sweet spot ($7.51–$1081.72) keeps it on the watch list.

Market size 100Growth 23Conversion 34Competition 70Returns 43Price range 8Avg price 44Brand share 44Review moat 52Quality gap 52

Market size

Incredible$8.7M

$8.7M/yr · 1.5M searches

Competition

Good43%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,435.18

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Avg price

Okay$215.15

avg listing price — sweet spot $15–$100

Returns

Okay3.6%

return rate — above 5% kills the launch gate

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-4.4%

90-day search growth — must beat 0% to launch

Price range

Bad$7.51–$1081.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

Products