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52

photocell outdoor lighting

Worth a look

Shows searches that convert (8.5% search→purchase), but a small market ($38K/yr) keeps it on the watch list.

Market size 10Growth 32Conversion 81Competition 76Returns 40Price range 74Avg price 70Brand share 78Review moat 52Quality gap 48

Conversion

Great8.5%

search→purchase rate — share of searches ending in a sale

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Great39%

top-5 click share — an open shelf

Price range

Good$6.77–$38.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$14.38

avg listing price — sweet spot $15–$100

Review moat

Good1,439.85

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Growth

Okay+5.9%

90-day search growth — must beat 0% to launch

Market size

Bad$38K

$38K/yr · 31K searches

Reviews