61
photo cell for outdoor lighting
Worth a lookShows no brand lock-in (top 5 brands take 50% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Great50%top-5 brand share — no brand owns this niche
Competition
Great37%top-5 click share — an open shelf
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Price range
Good$6.77–$38.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$14.77avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,326.86avg incumbent reviews — the moat a new listing must climb
Market size
Good$301K$301K/yr · 272K searches
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Signals No Dominant Brand