54
pendant light shade
Worth a lookShows a fragmented shelf (top 5 take 12% of clicks), but weak search conversion (0.6%) keeps it on the watch list.
Competition
Incredible12%top-5 click share — an open shelf
Brand share
Incredible20%top-5 brand share — no brand owns this niche
Avg price
Great$57.10avg listing price — sweet spot $15–$100
Market size
Good$780K$780K/yr · 2.1M searches
Review moat
Good1,020.16avg incumbent reviews — the moat a new listing must climb
Price range
Okay$8.33–$194.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Returns
Bad5.2%return rate — above 5% kills the launch gate
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale