50
pella sliding door lock
Worth a lookShows a sweet-spot price point ($33.69 avg), but high returns (8.1%) keeps it on the watch list.
Avg price
Incredible$33.69avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good63%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$8.07–$139.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,059.19avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.0%90-day search growth — must beat 0% to launch
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$62K$62K/yr · 69K searches
Returns
Bad8.1%return rate — above 5% kills the launch gate
Signals High Returns