53
paintable wallpaper
Worth a lookShows a sweet-spot price point ($32.13 avg), but high returns (9.3%) keeps it on the watch list.
Avg price
Incredible$32.13avg listing price — sweet spot $15–$100
Competition
Great22%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good593.05avg incumbent reviews — the moat a new listing must climb
Price range
Okay$5.07–$187.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$154K$154K/yr · 569K searches
Growth
Bad-3.8%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad9.3%return rate — above 5% kills the launch gate